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Power/mation and the Data Center Boom
As demand for data storage, AI processing, and cloud computing grows at unprecedented rates, data centers are expanding in both size and complexity. Hyperscale facilities, edge computing networks, and AI-optimized architectures are reshaping what the modern data center looks like — and they require advanced infrastructure solutions to ensure performance, uptime, and scalability.
At Power/mation, we’re proud to be a leader in industrial automation distribution — and we see a unique opportunity to support the infrastructure that powers today’s digital world. By leveraging our strong supplier relationships and a solution-first mindset, we’re actively breaking into the data center market with top-tier products, expert engineering support, and a commitment to putting our customers first.
Alongside trusted partners like Rittal, Phoenix Contact, ABB, Banner, Turck, Red Lion, and others — we are helping meet the critical demands of this rapidly growing industry.
Thermal Management and Enclosure Solutions
Rittal | The Backbone of IT Infrastructure
In any data center, keeping IT hardware within optimal temperature ranges is essential for uptime and efficiency. As servers become more powerful and densely packed, the need for smart thermal management and scalable enclosures becomes paramount.
Rittal’s Value in Data Centers:
- Precision Climate Control: Solutions include liquid cooling packages, in-rack cooling, and direct-to-chip liquid cooling — ideal for high-density deployments and AI workloads.
- TS IT Rack Systems: These modular server racks are designed for maximum airflow, structured cabling, and seamless integration with cooling systems.
- Edge Micro Data Centers: Fully enclosed, secure, and climate-controlled cabinets designed for edge computing and remote locations.
- Modular Data Center Containers: Prefabricated units offering scalable deployment in non-traditional locations.
How Power/mation Delivers:
- Power/mation offers design assistance for enclosure layout, ventilation, and integration into building management systems.
- Through stocked inventory and vendor coordination, lead times are shortened — key for rapid deployment projects.
Power Distribution, Protection & Monitoring
Phoenix Contact, ABB | Reliable Power for Mission-Critical Loads
Power is the lifeblood of a data center — and reliability is non-negotiable. Whether it’s power supplies, circuit protection, or surge suppression, Phoenix Contact provides a full ecosystem of power solutions tailored for 24/7 uptime.
Phoenix Contact Highlights:
- QUINT Power Supplies: Featuring advanced diagnostics, preventative maintenance functions, and IO-Link connectivity.
- CAPAROC Electronic Circuit Breakers: Modular, DIN-rail-mounted systems for individualized load monitoring and protection.
- Surge Protection Devices (SPD): Safeguard sensitive electronics from voltage spikes across power and signal lines.
- Remote Monitoring & Energy Management: Tools that allow facility managers to visualize power consumption and status in real-time.
ABB Highlights:
ABB’s low-voltage switchgear and circuit protection products bring a complete, modular power solution for mission-critical environments.
- MNS® Low Voltage Switchgear: Modular, arc-resistant designs with IEC 61641 protection — ideal for colocation or hyperscale facilities prioritizing uptime.
- NeoGear™: A breakthrough bus plate switchgear system that reduces footprint by up to 25% while improving safety and energy efficiency.
- Digital Integration: ABB switchgear can be equipped with smart sensors and cloud-based monitoring (via ABB Ability™) for real-time diagnostics, asset health, and predictive maintenance.
- Arc Flash Protection: Enhanced safety through arc mitigation systems, insulation monitoring, and modular compartments.
Power/mation’s Advantage:
- The Power/mation team can configure entire power panels, integrating Phoenix Contact components with relays, sensors, and communications.
- With Solutions Group engineering support, customized power distribution panels are shipped ready for installation — reducing labor and cost on-site.
Control & Automation Systems
Phoenix Contact, Turck, Red Lion | Building Smart Data Centers
Modern data centers are no longer passive buildings — they’re automated, intelligent ecosystems. From HVAC systems and lighting to security and fire suppression, every system must be monitored, controlled, and optimized.
Phoenix Contact:
- PLCnext: An open automation platform supporting edge computing, OPC UA, MQTT, and AI tools.
- I/O Modules: High-density, network-ready devices for integrating sensors and actuators in the field.
Turck:
- Industrial Ethernet I/O: Fast and flexible fieldbus systems for monitoring building systems.
- IO-Link Masters & Hubs: Smart device-level connectivity for temperature sensors, proximity switches, and more.
Red Lion:
- Secure Gateways & Protocol Conversion: Integrate disparate systems from fire alarms to building access.
- HMI Panels: Provide visual insight into temperature zones, alarms, power levels, and HVAC status.
Why Power/mation?
- Power/mation simplifies system architecture — with products, integration support, and documentation services.
- The team is trained in cross-protocol environments, helping customers link BACnet, Modbus, PROFINET, and more across platforms.
Edge & Modular Deployments
Rittal, Phoenix Contact, Horner | Supporting the Shift to the Edge
With the rise of 5G, IoT, and AI, computing is moving closer to the point of use. That’s why edge data centers are being deployed in manufacturing plants, retail hubs, and even rural sites. These smaller installations demand ruggedized, turnkey solutions.
Power/mation Edge Solutions Include:
- Rittal Edge Data Centers: Self-contained rack solutions with integrated cooling, power distribution, and security.
- Phoenix Contact Remote I/O: Support real-time condition monitoring, diagnostics, and failover.
- Horner OCS (Operator Control Stations): Compact controllers combining PLC, HMI, and networking in a single device — ideal for remote automation at the edge.
Custom Engineering from Power/mation:
- Edge panels built in Power/mation’s integration center reduce field work.
- Configurations are designed to support quick connect/disconnect — a win for modular deployments and fast commissioning.
Safety & Security Infrastructure
SSP, Turck, Fortress, Euchner | Physical Safety for Data Assets
Physical protection is a critical component of data center infrastructure, especially in shared or modular environments. Preventing unauthorized access and ensuring personnel safety around high-voltage or moving systems is non-negotiable.
Relevant Offerings:
- SSP Fencing & Guarding: Custom-built barriers and doors to secure racks, cooling units, and battery banks.
- Fortress Interlocks: Control access to energized areas, often used in high-voltage battery storage and backup generator systems.
- Turck & Euchner RFID Access Systems: Secure, trackable access to control cabinets and restricted areas.
Power/mation’s Differentiator:
- Full design and CAD services to layout fencing and access points.
- Integrated safety circuit design in compliance with ISO 13849 and IEC 62061.
Data Visibility & Predictive Maintenance
Banner, Red Lion, Phoenix Contact, IAI | Keep Systems Online, All the Time
AI workloads and 24/7 operations mean downtime is costlier than ever. Monitoring infrastructure in real time — and predicting failure before it occurs — is a key requirement.
Enabling Technologies:
- Banner’s Sensors and Condition Monitoring Devices: Vibration and temperature sensors with wireless communication options are perfect for tracking equipment like fans, HVAC motors, or generators without disrupting operations. Alerts can be triggered instantly when predefined thresholds are reached, supporting proactive maintenance across critical infrastructure.
- Red Lion Data Loggers & Protocol Converters: Aggregate data across facility systems and upload to SCADA or cloud platforms.
- Phoenix Contact Condition Monitoring Tools: Monitor temperature, current, vibration, and more — all in real time.
- IAI Electric Actuators: Intelligent motion systems with diagnostics, alarms, and built-in lifetime tracking for predictive alerts.
Power/mation Services:
- Custom dashboards for facility managers to visualize energy, airflow, temperature, and equipment health.
- Remote access and alerting configurations to keep operators informed — wherever they are.
Speed-to-Deploy Through eCommerce and Kitting
Power/mation | Procurement for a Scalable Industry
The scale and pace of data center construction demand fast-moving suppliers. Power/mation’s eCommerce site (shop.powermation.com) streamlines procurement for engineers, contractors, and OEMs.
Capabilities Include:
- Online ordering of in-stock enclosures, fans, DIN rail accessories, and power components.
- Custom kitting services for repeat builds.
- BOM management and instant quotes on configured systems.
Let’s talk about your next project. Whether it’s a thermal management challenge, a power redundancy issue, or edge infrastructure, Power/mation has the expertise and technology to solve it.
Visit shop.powermation.com to browse products or contact us to speak with a solutions engineer.